Rebecca Manfredi took over in 1996 as managing director. The daughter of Domenico Manfredi, Suncream’s founder, Rebecca holds a first class honours degree and has worked for the business for more than 29 years. She is committed to ensuring product quality and consistency, as well as delivering exceptional customer service.
Rebecca has won several awards including the ‘Outstanding Contribution’ Award in the Midlands Family Business Awards, which recognised her contribution to the growth of the family business. She has also been responsible for the total redevelopment of the site and has invested heavily in new plant and equipment to advance process and manufacturing. Rebecca is also a business mentor to the Prince’s Trust and a school governor.